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Sales Training

sales training

Sales Training Courses

Sales Training

Bespoke programmes strategically designed around commercial requirements or initiatives can be structured to galvanise any Sales Force and their Leadership to exceed their previous performances.



  • Sales Training modules covering the following areas:
    • Appointment making
    • New business development
    • Increasing sales results/meeting targets
    • Negotiation skills
    • Account Management
    • Territory Management
  • Innovative provisions:
    • Profiler instruments capturing the business approach when 'under pressure'
    • 'E-learning' faculties
    • Field training
  • Sales Management:
    • Team Development
    • Running effective meetings
    • Strategic planning
    • Marketing awareness
    • Coaching
    • Consultancy

    courses

    We run the following sales training courses, which are/can be run in any of the following ways:

  • As an open course at venues across the UK
  • The same course delivered at your premises if you have 4 or more delgates attending
  • A tailored, bespoke course at your premises, with the course content changed to be more suitable for your business and industry


    • Selling Skills I >> click for detailsWho will benefit: This course is suitable for individuals new to the sales function or moving across from other disciplines within the company, as well as people with some sales experience but who have had no formal training.
    Selling Skills II >> click for detailsWho will benefit: This course is targeted at field-based salespeople who have had a minimum of 12 months 'on the road' experience and those who want to refresh their current selling skills.
    Advanced Sales Presenting >> click for detailsWho will benefit: Experienced sales professionals who are expert at selling but who need to be able to present and pitch for business at high skill levels in order to land major accounts. Delegate numbers will be restricted to 4 people. Delegates should be willing and prepared to give video-recorded presentations as part of the course.
    Key Account Development >> click for detailsWho will benefit: The experienced salesperson or sales manager who is responsible for gaining or managing existing key accounts.
    Effective Negotiation Skills >> click for detailsWho will benefit: Personnel within the company who are involved in negotiations with internal or external customers, buyers and complainants. This practical two-day workshop is suitable for both those who are new to negotiating and those wishing to refresh and expand upon their existing experience.
    Managing a Sales Team >> click for detailsWho will benefit: This course is designed for individuals who are, or will be responsible for, managing a sales team, either office or field based. This course examines the role of the Sales Manager and the actions required to build, develop and control a motivated and target-achieving sales team.
    Making Quality Telephone Appointments >> click for detailsWho will benefit: Anyone who needs to secure quality appointments by telephone with new or existing customers. This course is suitable for sales people making appointments for themselves and those who are making appointments on behalf of the external sales force.
    Telephone Selling >> click for detailsWho will benefit: Existing and new telephone sales staff who are actively pursuing sales or dealing with incoming orders over the telephone.
    Selling Through Support Staff >> click for detailsWho will benefit: Any person with direct customer contact either face-to-face or on the telephone, including accounts staff, service engineers, customer service staff, designers and planners, technical support staff, drivers and warehouse staff.

    How we can help

    Associated Training & Consultancy offers unique and structured sales training programmes that instil the sales person with the skills and attitudes they'll need to help them advance successfully through their careers and positively contribute to the business.

    If there is a newly recruited field or office-based salesperson that requires an initial training support programme to accelerate their performance then we have the answer. A well-established salesperson with many years experience will find the advanced 'Negotiation Skills', 'Advanced Sales Presenting' and 'Key Account Management' courses very valuable in lifting their performance and 're-energising' their approach to attain greater results.

    Sales teams aiming to develop new business by telephone or in the field working in partnership with Customer Service and Technical Support colleagues can receive bespoke training programmes covering 'Team Development', 'Customer Care workshops' and 'Commercial Awareness' provisions designed to dramatically improve the dynamism and cultural relationship building in all market sectors.

    To arrange an appointment with our specialists please telephone us on 0115 984 9940 or use our online contact form.

    For further details contact our sales team:
    Telephone: 0115 984 9940
    Fax: 0115 921 5352
    envelope | email us sales@sterlingconsultancy.co.uk
    callout | contact us online Contact us online